Rates Ford Privilege

How you and your family can benefit from FordPrivilege

As a Ford employee, pensioner or beneficiary, you and your family can benefit from the company’s FordPrivilege scheme, which allows you to purchase Ford vehicles at a greatly reduced price.

So how does the scheme work? As an employee of Ford Motor Company Limited, or an associate company, you can buy up to 5 Ford vehicles within a 9-month period under the FordPrivilege scheme.

Item Option Privilege Ambassador
Paint   Standard (non-white) Standard, no charge Standard, no charge
Premium (incl. White) Free 50% Premium paint RRP
Exclusive Exclusive paint RRP minus Premium paint RRP* Exclusive paint less 50% Premium paint RRP*
Factory-fitted options All 20% of RRP* N/A
Model Derivative Privilege Ambassador
Fiesta
(exc. Style, ST-1)
Zetec, Trend £750 £325
All Others £1,000 £450
EcoSport Zetec - -
All Others £1,000 £450

New Puma

All £1,000 £450
Focus Style & Zetec - -
All Others £1,450 £675
Tourneo Courier All £500 £200
Tourneo Connect Zetec & Titanium  £500 £200
Kuga - Diesel Only
(exc. All-New Kuga)
Zetec - -
Titanium, Titanium Edition £1,300 £500
ST-Line, Vignale £2,000 £950
Titanium X, Titanium X Edition,
ST-Line X, ST-Line Edition
£2,500 £1,200
 All-New Kuga Zetec, Titanium PHEV - -
Titanium (exc. PHEV) £750 £325
Vignale £1,000 £450
ST-Line, ST-Line X (exc. PHEV) £2,200 £1,050
ST- Line PHEV £1,500 £650
PHEV (exc. Titanium) £1,750 £825
Mondeo Zetec Edition, ST-Line, ST-Line Edition, Vignale  - -
Hybrid (exc. Zetec Edition) £500 £200
Titanium Edition (excl.Hybrid) £1,000 £450
S-MAX All £1,000 £450
Galaxy All £1,500 £700

Mustang
(2019 MY Only)

All £1,000 £500

KA+, KA+ MCA and Mustang MCA are excluded from Privilege, Ambassador and D-Plan

Model Derivative Privilege (inc. VAT) Ambassador/D-PLan (inc. VAT)
Ranger ICA2
(2019. 5MY onwards)
XL £250 £75
XLT £500 £200
Limited £1,000 £450
Wildtrak, Raptor £1,500 £700

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What Our Customers Say

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You always feel so important when you enter Rates, you are treated as if you are the most important customer they have, itreally is like my ...
Mrs Stone
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Personal, attentive, service provided keeping me advised all through the process. No further improvement needed at this time
Mr Talbot
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No need to change the great service
Mrs Humphrey
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Excellent customer service and care from the staff
Mr Sorenson
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Nothing could be improved it went well
Mrs Russell
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I have always had a great experience at Rates the Staff are very welcoming and pleasant to deal with Keep up the good work
Mrs Hodgson
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Speed of response, technical knowledge provided and ability to deal with same day
Mr Fahey
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I found everyone I spoke to very helpful and very polite
Mrs Boyd
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The car was picked up and brought at the time agreed, car cleaned inside and out. No improvements necessary all veryprofessional
Mr Girling
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Everything went well from start to finish. No improvements needed
Mr Woods
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The collection and delivery service is excellent and allows me to get on with work without inconvenience. The added annual breakdown cover w...
Mr Mahoney
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Nothing to improve. Over the years I have come to trust Rate of Grays. Even though EAG are nearer to me I take my car to Rates. I love the s...
Mr Dowding
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